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Email Marketing ROI

Smart Strategy and Great Creative Drive Results I recently had a conversation with an associate about email marketing, and gleaned some details of excellent results we recently produced with an [...]

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A Visit to Adobe MAX Conference

It’s been a long time coming! Wow, after a career in design for more than 20 years, it’s kind of hard to believe I’d not yet made it to the top creativity conference in the [...]

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Brand Differentiation

We’ve all seen major brands do the re-branding thing, shuffle the logo tagline, in order to make a fresh splash. And sometimes, you have to wonder, what are they thinking? The case that [...]